We just invested in our first DSLR camera this summer in preparation for our trip to Africa, and I loved having the opportunity to accessorize it with a fashionable camera strap from iMo. This Hong Kong based company sells cotton tape, neoprene, jacquard, and leather camera straps that can be used for a variety of cameras, including mirrorless cameras and DSLR cameras.
The most unique aspect of the company is the large variety of available camera strap designs offered at affordable prices. Far from the boring logo-imprinted black and brown nylon straps that accompany most camera purchases, these straps are colorful, bold, fun, and unique.
Interested in a new camera strap that fits your personality? Read on for our review of our iMO camera strap that was field-tested on the summit of Mt. Kilimanjaro, in the back of a Land Cruiser traversing the rough dirt roads of the Serengeti, and on the sandy beaches of Zanzibar. And of course because we love our readers, we are also offering all our readers the chance to win a free fashionable camera strap from iMo in the design of their choice!
Table of Contents:
Basics about iMo Fashionable Camera Straps
- The fashion camera straps are designed in Hong Kong and then manufactured in China. The company’s name iMo stands for “in my opinion”.
- The main portions of the straps are made of cotton tape, neoprene, hemp, leather, or jacquard. Leather is typically used at the ends of each strap with nylon webbing being used in the portion that you attach to your camera.
- Most cameras can be used with any of the fashion straps but iMo provides recommendations for which strap works for each type of camera. The primary difference is the width of the nylon webbings. Here are their recommendations:
–Cotton Tape & Leather camera straps are made with 0 .7cm nylon webbing and are best suited for more lightweight cameras, campact cameras, and four thirds digital cameras (mirrorless cameras) like Nikon J1, Canon G16, and Olympus E-PL6.
–Neoprene & Jacquard Ribbon camera straps are made with thicker 1.2cm nylon webbing and are best suited for heavier cameras and DSLR cameras like Nikon D610 and Canon EOS 6D.
- Quick release straps are available on the neoprene and jacquard straps. These straps include a quick release buckle that allows you to adjust or remove the camera in seconds.
- The straps without the quick release strap are designed and tested to hold up to 180 lbs. and the straps with the quick release straps are designed and tested to hold up to 90 lbs. The leather straps are designed to hold up to 75 lbs. of weight.
- The camera straps are available in dozens of colorful and stylish designs with interesting names such as Elephant Night, Indian Blanket, Tibet Fish, Japanese Owl, Blue Mountain, and Violet Diamond.
- Pricing depends on the material but the vast majority of the straps are currently priced from $24.00 to $29.00 USD. The leather straps and a few premier designs are a bit more expensive ranging from $45-$65.
- In addition to camera straps, iMo also sells tablet sleeves, lens products, and online store gift certificates.
- All products can through their Etsy shop (can read customer reviews here): https://www.etsy.com/shop/iMoShopuk or purchased directly from the iMo website: http://www.imostrap.com. You may also email iMo at info@imostrap.com
iMo Website / Etsy Shop / Facebook / Twitter
Our Review of iMo Fashionable Camera Straps
Ethan and I were contacted by iMo to review their camera straps and in return for us agreeing to post a review, they sent us a complimentary camera strap of our choice.
At the time, we were seriously considering purchasing a more advanced camera than our compact camera, which was a little point-and-shoot Canon ELPH 110. But we were still on the fence about whether we’d be purchasing a mirrorless camera or a DSLR camera. So our choice in straps was purely decided on the design elements.
By the way, if you are in the market for choosing a new camera of any time, we recommend consulting this continuously updated guide to the best cameras for travel.
I had a very difficult time choosing between all the beautiful designs and narrowed it down to either the People Plus cotton tape strap (this design is no longer available as of 2019), the Blue Mountain neoprene strap or the Stone neoprene strap.
Since I wasn’t sure if I wanted the quick release buckle or not, I decided to go with the People Plus cotton tape strap since I thought the design was a little more interesting.
Here are the Specs of the People Plus cotton strap:
Construction: Main portion of the strap is made of cotton, ends are made of leather, and connecting strap is made of nylon webbing.
Strap length: About 56″ (140 cm) with the middle part measuring around 27″ (68 cm) in length
Strap Width: About 1.5″ (3.8 cm)
Nylon Webbing Connecting Strap Measurements: Around 13.5″ (34cm) length on each end and 0.7cm in width
The strap arrived in the mail within 2 weeks and my first impression was that it was very nicely packaged in a cute plastic pouch and was bond together by a Velcro band. I loved the design even more in person than in the website image and the strap felt and looked like it was very well made.
This was my first experience attaching a camera strap so it took me about 30 minutes but once I got the hang of it, it felt very secure on the camera. The nylon straps are quite long and allow for you to adjust it to hang as you wish. I am quite petite so I adjusted the nylon straps a lot to make it so that the camera could sit further up on my body.
We ended up purchasing a Nikon 5300 (a entry level DSLR) and I used the camera during our travels primarily with a Nikkor 18mm-300mm VR lens. This telescopic lens is great as a single travel lens to use on safari, but it is bulky and the lens is heavier than the camera body. However, the strap had no problem holding up the camera and we had no issue with keeping it attached or feeling like it wouldn’t support the weight. I am guessing the camera would have felt even sturdier if we would have chosen a strap with the wider nylon straps as recommended for DSLR cameras such as ours.
I typically carried the camera around my neck but occasionally Ethan or I slung it over our shoulder or put it across our body. I think the strap is mainly designed to be worn around the neck and this is probably the most secure way to carry your camera with these straps. One of my initial concerns about this particular strap was that it would be rough on my neck as the top of the strap is textured and not smooth. However, there is soft fabric sewn onto the underside part of the strap that sits against the neck so it was not rough at all.
The strap held up well and so far has not shown any signs of wear and tear even after three weeks of being slung about while we bumped along on African safari roads, climbed to 19,341 ft. on Mt. Kilimanjaro, and sailed aboard a dhow in Zanzibar!
The potential cons of the iMo straps are that they are straight straps, meaning that unlike some upscale straps they do not include a curvature in their design to better fit the curve of one’s neck.
Also, these straps do not appear to be designed to be worn over the shoulder or cross-body straps as much as some other straps. However, we feel that these straps are ideal for those who want a simple, sturdy, and well-designed fashionable camera strap that allows them to choose a design that best fits their personality and taste.
I never plan to wear the plain black nylon camera strap that came with our camera as not only is it of poorer construction but it looks so plain compared to our colorful and textured iMo People Plus strap. The other great aspects of iMo we really liked were the fast and responsive customer service, choice of strap fabrics, choice of a regular or quick release webbing, and affordable prices.
We also think these straps would make great gifts for photographers, you just need to know what kind of camera they have first before purchasing.
We tested this strap for over three weeks with pretty intensive daily use, but we are no experts in camera straps as we are so new to our DSLR camera! For more reviews, check out the 2,000+ customer reviews on Etsy.
The iMo Camera Strap Giveaway!!!
Want to try out a iMo camera strap for yourself? Up for grabs is one (1) iMo fashion camera strap with free international shipping and handling.
Best part is that you get to choose the fabric and design (subject to availability) of the camera strap! You can choose any camera strap with a value of $29.00 USD or less (almost all but a few of the camera straps fall in this range).
The giveaway starts today and will run until September 17, 2014. A winner will be chosen using a random number generator and will be notified by the e-mail associated with the winning comment. Winners must reply within 72 hours or another winner will be randomly chosen, so please use an email that you check often when you comment.
Giveaway is open internationally. Just follow the easy rules below to enter the giveaway!
GIVEAWAY IS NOW CLOSED. Congrats to Melanie F. who chose the colorful iMo neoprene American Indian camera strap!
Don’t forget to stop by and check out the trendy and colorful iMo camera straps! If you have any questions about the product, giveaway, or anything else, just ask!
**Disclosure: We were provided a complimentary camera strap by iMo to review as travel writers; however, this article contains only our own honest thoughts and opinions. We did not receive any financial compensation for the writing of this post, do not work for iMo, and earn no commission for any sales of this product.**
Alana Post author
Found your site at the right time! I am ready for a new camera strap! I would love to win the iMo Greeny strap! Love the stripes!
Danielle F Post author
I love the colors in the strap, but I know my husband would also wear it too!
travelcats Post author
Hi Danielle, you forgot to name the actual strap type you would want to win!
sara giresi Post author
I love the Cheerful Camera Strap! It is so vivid and unique that I am sure to bring my camera our more often with it! I follow on twitter @sgg25
Missy Post author
Liked on Facebook and I like the Elephant (ocean) strap.
Missy Marie Post author
I would choose the People Plus Camera Strap. Too cool! I like on fb
holly o'gorman Post author
Liked on Facebook as Holly O’Gorman. I love the iMo Garden Camera Strap.
mechele johnson Post author
I am following Imo on Twitter as @mechelejohnson. I love love love the Geometric Black Camera Strap. I would love this for my daughter. She just left for college on Monday and while we were packing last week, I accidentally lost her camera strap. I would love to win this for her.
Melissa Mazzur Post author
I love the Aquamarine Camera Strap
Kimberly Post author
I like them on Facebook as Kimberly Goepfert. My favorite is the Green Tone camera strap.
brittani adams Post author
I love the ivy damask one.
Marissa Lynette Post author
Elephant Ocean.
Jacqueline Cooley Post author
I am in LOVE with the iMo Starry Night Camera Strap!!! It was made for me!
angie p Post author
I like the neoprene iMo Garden Camera Strap. The colors are really cute.
Miles of Happiness Post author
It’s so stylish!! Love it
susan smoaks Post author
If I won, I would like to get the iMo american indian camera strap. I am following on facebook (tony l smoaks).
Nancy Post author
I like the Japanese Owl Camera Strap. I follow IMo on Facebook.
Adam @ Round the World we go Post author
I love the iMo White Navajo Camera Strap – Brings back memories of our first proper adventure through America and stopping by The Grand Canyon where there are lovely roadside stalls full of native american jewellery etc, all made by hand. I love that this would be a constant reminder from where we first started and how far we’ve come now.
laura casino Post author
I would actually like the People Plus Strap for my sister in law! It just reminds me of her style!!! Oh, and I follow you on Twitter 🙂
Angela Brown Post author
I love the Candy Stick camera strap. They are all so cute it is hard to pick.
Maggie B. Post author
I love the people plus strap. It fits my personality and style the best.
Michelle @ Vitamin Sunshine Post author
These are adorable! I love the leopard pattern. What a great way to show some personality – through that camera that’s always strapped around my neck! Beautiful designs.
Heather Post author
I love the aquamarine jacquard strap. They have lots of pretty ones! Thanks for sharing!
Crystal Renee Post author
Following on twitter : zoeybear20
I love the American Indian Camera Strap! Love the colors and the design. 🙂
Nicole Flynn Post author
The elephant ocean camera strap is one of my favorites.
Fiona N Post author
I just followed iMo on facebook as name: fiona nuyen
I really love their iMo gadgets and camera straps collection! They’re super cute and stylish! My favorite strap is the Jolly A. Camera Strap (America flag) because it looks super cool!
Thank You for the great giveaway
Marilyn Nawara Post author
I love the Jacquard Black Diamond strap — it’s gorgeous. I would like to win because I have a nice camera that has a crappy strap. Using the original strap that came with the camera and it isn’t very nice. Getting a new strap has been on my list of things I want but I’ve never gotten around to it. Thanks!
Sarah L Post author
I love the Garden camera strap! @_slandry
Dawn Monroe Post author
I like the elephant ocean design or the twisted braid.
Ashley Pichon Post author
I love the Japanese Owl Strap also. I follow iMo on facebook (Ashley Nichole) Thanks for the chance to win 🙂
Madalyn Haire Post author
I would love the Japanese Owl strap. Also I followed iMo on FB
Amanda @ Rhyme & Ribbons Post author
I love the Indian blanket strap! ( I follow on twitter :D)
Laila Post author
The camera straps I think are a fantastic idea and a great way to make your camera feel extra special. My favorite one in the Rainbow camera strap.
Will definitely be keeping an eye on you page and follow up on your adventures.
travelcats Post author
Welcome Laila, would love to have you follow our adventures!
Sarah at Journeys of The Zoo Post author
What a detailed review. I loved seeing all your pictures and your strap was WAY better than the Canon one (I’m a Nikon user too, smile).
I would either get the one you got or the Garden one, http://www.imostrap.com/product_p/ne089.htm
I follow iMO and you on Twitter (@zoojourneys).
Besos, Sarah, Blogger at Journeys of The Zoo
Stacy Heaton Post author
I LOVE the imo Greeny Camera Strap!! It would go great with the Nikon I use.
Jo Post author
I just bought a camera about 2 months ago and is still learning to use many of the settings. Cute accessories were definitely one of the things I started looking for as soon as I got it. Haha my favorite is the one that you have actually: People Plus Camera Strap,
http://www.imostrap.com/product_p/ct027.htm
Thank you for doing this awesome give away!
Nicki Lewis Post author
I love the one you are using (People Plus)!
Aliah Post author
So hard to choose! I love the Native Village camera strap!
Alice Elin Post author
the one I’d pick is: iMo Washed Black Camera Strap
roger simmons Post author
I like the Blue Mountain Strap and I am following iMO on Facebook
Jen Dale Post author
I love the Cheerful Strap! It would look great on my Nikon 🙂
Kathy Hanley Post author
I like the Native Village camera strap Product CodeNE051 because I like the colors in it and find it very appealing.
Estelle Post author
People Plus Camera StrapÂ
I’m in love with the colours of this strap and it’s so much better than to use the boring black one. All of the straps are beautiful, Keep up the good work!!
Mellisa Louise Post author
I would love to win the iMo Reddie Camera Strap!
Johlet Post author
WOW I want a strap like that!!!
Really pretty!
Arena Thompson Post author
I follow on twitter (@Coastalmama01) and adore the iMo Garden Camera Strap 🙂
Emily Smith Post author
My favorite strap is the Ivy Damask Camera Strap. Thanks for the chance!
Jessica H. Post author
My favorite is the Twist Braid (http://www.imostrap.com/product_p/ct026.htm)! Simple but super cute (:
sara Post author
Oooo I’ll definitely have to bookmark these guys! I’ll be purchasing my first DSLR soon and basic black is too boring!!
Madaline Post author
I love your camera strap! It’s so fun and way more attractive then the kit strap! I love the Coffee Heart strap – it’s so fun yet not over the top!
Austin Denman Post author
The water color camera strap would be perfect!
Tracy Post author
Oh, my! So hard to choose! I think I will say “Geometric Black” because it reminds me of Mimbres pottery, which I love. Thanks for the giveaway!
P.S. New to your blog and having a ball reading about your travel adventures!
travelcats Post author
Welcome Tracy!!
Heather Mohrman Post author
The candi stripe one! I love the fun bright colors!
Natalie Post author
My favorite strap is the iMo Violet Diamond camera strap. I followed on Twitter (@yarbro12)!
Victoria S. Post author
Love the Indian Blanket neoprene strap!
Ana Paula Barreto Post author
They’re pretty amazing! My favorite one is People Plus Camera Strap. Hope to win!
Meredith Post author
Super cute! I’ve been looking for a camera strap for my smaller camera, so will definitely be checking these guys out. I really like the idea of a little customization 🙂
travelcats Post author
Hi Meredith! If you want to enter the giveaway, please let me know which strap you’d like to win!
Meredith Post author
Spent some QT on the website today – love the Twist Braid Cotton Tape Strap.
Melanie F Post author
Oh I’ve swooned over iMO’s straps for a long time! I would LOVE to show off the Elephant Night strap! Thanks for the uber sweet chance!!
Karin Shaim Post author
Love the iMo Elephant Ocean Camera Strap!! it’s my favorite color and the print is adorable ^^
Ashley Bree Perez Post author
I love this strap – the neoprene Pure Gold Strap is gorgeous!
kelsey eaton Post author
I love the Red Geometric neoprene strap! Followed on FB.
Taylor Post author
The iMo Blueie Camera Strap is amazing!! It’s the nautical navy and white strap with saddle brown detail. It would be so perfect for my fujifilm and an amazing accessory for my year around the world!!